Lifecycle, CRM, & Growth Strategy Advisor
TURN LIFECYCLE & MARTECH INTO A MEASURABLE GROWTH ENGINE
Most companies are sitting on millions in untapped customer value. I help unlock it.
$10M+
Revenue opportunities identified
20–25%
Engagement & retention lifts
15+
Years in lifecycle & CRM Strategy
$1-2M
ARR influence, most recent engagement
Significant revenue remains untapped within the existing customer base.
CAC keeps climbing
Efficiency in the existing base becomes critical as growth slows
Data doesn’t drive decisions
Valuable insights stay locked in silos rather than driving personalization.
Stacks grow, capability doesn’t
The Opportunity
Disconnected tools lead to broken experiences and operational waste.
Lifecycle treated as a channel
Shifting perspective from "sending emails" to "building a growth engine".
Result: millions in revenue and efficiency remain unrealized across the existing customer base
HOW GROWTH IS BUILT
01
Strategy
Lifecycle & retention strategy, journey design, segmentation.
02
Systems
Martech architecture, data activation, platform selection.
03
Execution
Orchestration, optimization, ROI measurement.